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ISVs: Bolt On Managed Services and Watch Merchant Churn Drop

June 16, 2025

Posted by Authvia | 2 Minute Read

Independent Software Vendors (ISVs) live and die by recurring revenue. Yet even the stickiest SaaS platform can spring a slow leak when merchants struggle with billing, payments, or compliance. The result? Silent churn that erodes monthly recurring revenue (MRR) and keeps customer-acquisition costs sky-high.

The fastest way to plug that leak isn’t another feature release, it’s a managed payments layer that removes friction for merchants and their customers. Early adopters of Authvia’s Managed Services including batch billing, automated dunning, and conversational checkout are reporting churn reductions in the first six months. Here’s why.

Why Billing Friction Sends Merchants Packing

  1. Complex Gateways & PCI Scope
    Small and mid-size merchants rarely have the staff (or the stomach) for PCI audits. If payments feel risky or expensive, they look for simpler options or go back to cash and checks.
  2. Manual Invoice Workloads
    Exporting CSVs, stuffing envelopes, and chasing unpaid invoices by phone drains staff time. Merchants blame the software (you) more than their own processes.
  3. Slow Cash Flow
    The longer it takes to collect, the harder it is for a business to reinvest or expand. Cash-flow crunches convince merchants to downgrade or quit altogether.
  4. End-Customer Experience
    Consumers expect mobile, two-tap checkout. Old-school portals and mailed statements turn into abandoned carts and service cancellations, metrics the merchant still pins on the ISV.

The Managed-Services Advantage for ISVs

Problem for MerchantsManaged-Services FixImpact on Your MRR
PCI burden & fraud riskTokenized TXT2PAY® links keep card data off their networkMerchants stay compliant without extra cost
Late invoices & phone chasingBatch bill 10 or 10,000 customers in minutesSpeeds cash flow, boosts satisfaction
High support loadAuthvia handles send schedules, retries, & reportingFewer tickets land on your success team
Consumer payment frictionOne-tap pay links in SMS, email, or QREnd users pay faster > merchants attribute win to your platform

How It Works

  1. Plug the API, Not Another Portal
    Authvia’s API sits behind your existing invoices or notifications. No extra logins; no app download.
  2. Batch Billing in Two Clicks
    Merchants drag-and-drop a CSV (or sync via webhook). Authvia auto-formats the file, appends branded pay links, and fires compliant SMS, RCS, or email messages.
  3. Automated Dunning & Retry Logic
    Unpaid invoices trigger reminder flows with escalation rules, no agent time required.
  4. Real-Time Insight
    Merchants (and your customer-success reps) see delivery, click, and payment status in a single dashboard, closing the visibility gap that fuels frustration.

Why Managed Services Slash Churn

  • Time-to-Value Shrinks – Merchants start collecting digital payments in days, not quarters.
  • Cash Flow Improves – Automated reminders speed up payments by up to 44%.
  • Support Tickets Fall – Fewer “how do I take a payment?” calls lighten the load on your CSMs.
  • Competitive Moat Widens – When you solve payments and software, switching vendors feels painful and that’s exactly what you want.

Go-to-Market in Three Sprints

  1. Sprint 1 – Smart SMS
    Launch branded pay links with zero engineering lift.
  2. Sprint 2 – Batch & Auto-Retry
    Upload invoices, set schedules, watch DSO drop.
  3. Sprint 3 – Fully Managed Flows
    Offload template design, compliance, and reporting to Authvia’s desk while you focus on roadmap features.

Each sprint is modular, so you can pilot quickly with a subset of merchants and expand only when results hit your KPIs.

Ready to Keep More Merchants?

Authvia’s Managed Services bolt onto your platform in a matter of days, no gateway migration, no new UI, just faster revenue for your customers and stickier MRR for you.

Book a 20-minute demo to see batch billing and TXT2PAY® in action, and learn how a single API call can fortify your churn-defense strategy.

Ready for a Demo?

Speak to a member of our sales team to learn more.

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